Visit Martha Stewart Weddings Weddings Wedding Ceremony & Reception Wedding Reception Ideas Wedding Food, Drink & Menus 11 Unique Ways to Customize Your Wedding By Jess Levin Jess Levin Jess Levin is the founder & CEO of Carats & Cake, a premier network representing the best in the wedding industry. A native of Laguna Beach, California, Jess attended the University of Pennsylvania before heading to New York to work in venture capital at Burch Creative Capital, where she helped manage investments and brand development for a portfolio that includes Poppin and Tory Burch, LLC. After nearly three years identifying aspirational consumer-centric opportunities and strategies, Jess departed as an associate to pursue her MBA at NYU's Stern School of Business. While studying finance and entrepreneurship at Stern, Jess saw an opportunity to build upon her past experience as an investor and change the way local wedding vendors do business. The Carats & Cake network was built to connect affluent couples with elite vendors and venues, and is now supporting premium vendors with elegant business tools, exclusive media opportunities, and targeted cross-channel exposure. Editorial Guidelines Updated on March 27, 2018 Trending Videos Close this video player Allan Zepeda Photography A key to making any wedding seem special is to make it feel custom, and wedding planning wouldn't be as exciting if personality wasn't infused into the decision making. Different couples have different tastes, hobbies, and interests, and no two marriages are alike. So why shouldn't weddings be as unique as the couples they celebrate? With personalized wedding hashtags and customized cocktails becoming increasingly popular, it's even more important that couples find new ways to differentiate their big day. Not sure where to start? Carats & Cake founder and CEO Jess Levin Conroy spoke with industry insiders to find distinct ways to make your day truly one of a kind. "Our four-legged friends are part of the family. We love seeing them captured as a part of stationery like save-the-dates, invitations, menus, escort cards, and other signage."—Erica Taylor Haskins, Partner, Tinsel & Twine The Details: Stationery by Katie Fischer Design Get More Inspiration for Your Wedding Décor & Details 01 of 10 Tell a Story Lauren Rosenau Photography "Let your cocktail napkins tell your story! Create custom napkins for the bride and groom illustrating different aspects of their relationship."—Ashley Culicchia Cash, Owner, Planner, & Designer, The Graceful Host Cute Wedding Coasters & Napkin Ideas 02 of 10 Lounge Around Jennifer Lindberg Weddings "Lounge furniture is one of our top 'must have' requests at any event. Whether it's a set of outdoor or indoor soft seating, you can easily personalize that space with monogrammed throw pillows. Most embroiderers can digitize your custom wedding monogram, and the added bonus is you now have something personal for your new home as well!"—Keely Thorne, Owner, Keely Thorne Events The Details: Custom monogram by Papellerie 03 of 10 Make Your Menu Meaningful Stephen Karlisch "Your menu is a great way to customize your wedding, but it has to make sense with your personality. Think about what you like to have on date nights or what type of restaurants you like to go to. If you are a laid-back person, don't feel like you have to have a stuffy menu or seated dinner."—Sara Fay Egan, Partner, Jackson Durham Events Our Best Wedding Food & Drink Ideas 04 of 10 Bring the Destination to Your Wedding Stephanie Pool "Add personal elements to your décor like a destination sign referencing places that are meaningful to you and your family. One of our grooms made this sign for his Carneros Inn wedding!"—Amy Nichols, Lead Planner & Designer, Amy Nichols Special Events Check Out More Creative Wedding Signs 05 of 10 Brand Your Love Harwell Photography "We love to design a logo that speaks to the couple and their unique personalities. We then utilize their wedding logo anywhere and everywhere, from the invitation to the day-of décor, there's no limits!"—Mikki Gardner, Owner, Mood Events 06 of 10 Raise the Bar Carasco Photography "A great way to greet your guests upon arrival is to serve them with the couple's custom celebratory cocktail using a creative name and including drink signs on the bars with the drink name and recipe."—Marina Birch, Principal, Birch Design Studio Select Your Own Signature Cocktail By Spirit 07 of 10 Elevate with Small Details John Cain Photography "Go beyond the more obvious elements such as floral and table décor and opt for innovative personal elements, such as custom stir sticks for your signature cocktail or a laser-cut sign floating in your pool or a custom design on your dance floor. Any element can be made grand, and every space can be transformed."—Emily Clarke, Owner & Creative Director, Emily Clarke Events Upgrade Your Signature Drink With These Fun Swizzle Stick Ideas 08 of 10 Remember to Be Playful Nate & Lori Photography "One thing about games is that they never go out of fashion. Customizing corn hole and bean bags is kitschy and makes for a fabulously fun cocktail hour activity."—Michelle Rago, Founder, Michelle Rago Destinations Super-Fun Wedding Games to Keep Your Guests Busy 09 of 10 Head Straight to the Top Chad Husar Photography "Have a little fun with your traditional wedding cake with a custom cake topper! Though they were coming together in holy matrimony, Amy and Jon will always be rivals when it comes to their allegiance as baseball fans."—Beth Bernstein, Owner & Creative Director, SQN Events Our Favorite Unique Cake Toppers 10 of 10 Put Your Favorites in Your Favors Karen Seifert Photography "Customize your favors by gifting your loved ones engraved wooden USBs that hold your favorite music, videos, and movie clips."— Michelle Edgemont , Creative Director, Michelle Edgemont Our Best-Ever Wedding Favors Was this page helpful? Thanks for your feedback! Tell us why! Other Submit